Massimo Vignelli: The Unreleased "Helvetica" Interview

The harsh reality in documentary filmmaking is that most of what we film ends up on the "cutting room floor". In my films, I'd say that on average only 2% of what we film is included in the final movie. It’s not that the other 98% of the footage is bad (in many cases it’s better than what makes it in) but sometimes it ends up being off-topic, or maybe s…